Santa Quitéira - Brazil - Natural
Smooth, rich, cacao profile. Simone is CEO of the International Coffee Women Alliance.
After many attempts at securing the right coffee from Brazil it all became much easier when we met Lucas from Farmly, a socially aware importer who specializes in coffees from Brazil. We cupped a bunch of lots together and each and everyone had a uniquely sensitive story which Lucas shared very passionately. When we stumbled upon Simone’s natural Yellow Catuai 62 we knew we were onto something good. This coffee highlights the traditional taste profile of Brazilian coffees with the added benefit of subtle floral notes and a mellow acidity. Fazenda Santa Quitéira is a reference in the region for its fertile and excellent microclimate.
When we heard the story behind the cup we were taken by surprise for our biases and preconceptions. In this male-dominated industry, Simone is one of the few female producers who is actively involved in redesigning the role of women and creating opportunities for them across the industry. Beyond the realm of her fazenda, she is an advisor of the International Women’s Coffee Alliance (IWCA) and is the president of the Association of Women Entrepreneurs of Serra da Mantiqueira Coffee (AMECAFÉ). Indeed, “Strong women = strong coffee”.
Simone Carneiro de Morais Souza, from Fazena Santa Quitéira
The coffee is grown in the Mantiqueira de Minas region of Brazil.
This coffee scores at 85 points.
1000 meters, these high altitudes encourage sweetness in the profile
Yellow Catuai 62 is present in this specific lot.
This coffee is naturally processed.
Santa Quitéria is a reference in the region for the production of excellent coffees employing environmental and sustainable practices.
Simone is a female producer who manages her fazenda in an environmentally and socially sustainable way. She is actively involved in reimagining the role of women and creating opportunities in this male-dominated industry.
Simone is a scarce phenomenon in this male-run industry.
She is a distinguished producer for whom it’s simply not enough to ‘break the norm’. She is an advisor at the International Women’s Coffee Alliance (IWCA) and is the president of the Association of Women Entrepreneurs of Serra da Mantiqueira Coffee (AMECAFÉ), from where she strives to attain women’s equality in the industry and create opportunities for all. This coffee carries Simone’s mission and vision all the way to you.